Tencent has pulled the plug on its wildly popular online game PlayerUnknown’s Battlegrounds in China, a likely victim of government restrictions on gaming.
A message published on the game’s respective social media account stated the trying out the length for PlayerUnknown’s Battlegrounds (PUBG) ended on Wednesday.
It gave no further records about PUBG, instead directing users to download Game for Peace, a brand new multiplayer warfare game.
PUBG has been a big international success for Tencent (TCEHY) — users have spent more than $320 million on the sport, according to investigate firm Sensor Tower. And information of its demise in China precipitated a frenzy on social media — the hashtag “PUBG is long past” changed into reading more than 550 million times.
But PUBG has now not made Tencent any cash within the tech business enterprise’s home united states and the world’s biggest gaming marketplace.
That’s due to the fact Tencent hasn’t been capable of sell subscriptions or in-game purchases for PUBG and a few other popular titles in China for months following a regulatory crackdown by way of officers.
Chinese regulators stated they wanted to control the number of new online video games and restrict sport time for minors. The measures are a part of a government attempt to lessen nearsightedness in kids and youth.
Tencent commenced getting approvals for some games in January. The selection to drag PUBG indicates that the agency failed to get the inexperienced light to monetize one among its most valuable titles.
Tencent did not respond to a request for comment.
Karen Chan, an analyst with Jefferies, said the “earlier-than-anticipated release” of Game for Peace bodes well for Tencent, which obtained the respectable move beforehand to make cash from the brand new recreation remaining month.
Most of PBG’s Chinese customers will probably migrate to Game of Peace, and that must drive cell game boom later this 12 months, Chan wrote in a observe to customers.
Tencent’s inventory rose 2% in Hong Kong on Wednesday, outperforming the wider marketplace. Shares within the international’s largest gaming agency are up 23% for the yr, but still down 19% from an all-time high in January 2018.
Its new game is similar to PUBG but less violent. It’s additionally “a tribute to the People’s Liberation Army Air Force … Set beneath the backdrop of anti-terrorism army education,” Chan stated.
Still, a few fans were sad approximately the loss of life of PUBG, a game in which customers took on the roles of unique operations forces.
“Who desires to be some bullish** participant, I want to be a unique op!” one user, who goes with the aid of the deal with ‘the female who contains containers,’ wrote on Chinese social media.
“If you are gonna change the name, trade it to something that sounds exact, like what’s ‘Game for Peace’?” user Zhang Zhongru wrote.1896 In Athens, the United States of America became the leading sports country of the world after finishing first in unofficial team standings in the First Modern Olympiad. There, the 1896 U.S. Olympic squad earned a total of 20 medals: 11 gold, 7 silver, and 2 bronze. Meanwhile, Boston-born James B. Connolly was the first person to claim a gold medal in Olympic history after winning the triple jump in Athens’ Panathinaiko Stadium. Back home in Boston, Mr. Connolly was given a hero’s welcome. Since 1896 -without interruption– America has been renowned for producing international champs.
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